A/B and user Testing
Graphic and layout, as well as brainstorming, support for the A/B testing team.
User testing was often done informally, including card sorts and InVision mocked walkthroughs. As part of a major product detail page overhaul I participated as a watcher in formal user testing conducted by Sachs Insights. My role was to consolidate learnings daily and apply to wireframes/designs for next day of testing.